overview
At Vistana™ Signature Experiences, we value the power of social media and its ability to build awareness and drive new engagement. We are open to working with social influencers to help us in speaking to new audiences as well as reinvigorating our loyal customers by sharing authentic, unique ideas and viewpoints centered around the experiences we offer at our resorts.
How we select our storytellers
Our aim is to share social stories based on a variety of content themes and brand attributes to which social influencers may in turn align their brand. When determining whether a social influencer presents a beneficial partnership opportunity, our Communications team considers three key focus areas: content, audience and variety, and quality of overall digital presence.
Rich Content
We're seeking content themes, writing styles, photos, and videos that align with our social messaging and online voice and personality.
Target Audience/Readership
An ideal Social Media Influencer has an audience and readership that aligns with our key target demographics, which can differ from resort to resort.
Multifaceted
An ideal Social Media Influencer will share their curated content, messaging and imagery across multiple online channels including Facebook, Twitter, Instagram, YouTube, Snapchat, blog sites, and more.
Expectations
All of our Social Media Influencers are asked to comply with the Federal Trade Commission (FTC) Guides Concerning the Use of Testimonials and Endorsements in Digital Advertising by disclosing the receipt of any payment or free product in exchange for your endorsements or testimonials, and are required to sign a Social Media Contractor Agreement Form.
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Social Influencer Partnerships
Partnering with social media influencers
overview
At Vistana™ Signature Experiences, we value the power of social media and its ability to build awareness and drive new engagement. We are open to working with social influencers to help us in speaking to new audiences as well as reinvigorating our loyal customers by sharing authentic, unique ideas and viewpoints centered around the experiences we offer at our resorts.
How we select our storytellers
Our aim is to share social stories based on a variety of content themes and brand attributes to which social influencers may in turn align their brand. When determining whether a social influencer presents a beneficial partnership opportunity, our Communications team considers three key focus areas: content, audience and variety, and quality of overall digital presence.
Rich Content
We're seeking content themes, writing styles, photos, and videos that align with our social messaging and online voice and personality.
Target Audience/Readership
An ideal Social Media Influencer has an audience and readership that aligns with our key target demographics, which can differ from resort to resort.
Multifaceted
An ideal Social Media Influencer will share their curated content, messaging and imagery across multiple online channels including Facebook, Twitter, Instagram, YouTube, Snapchat, blog sites, and more.
Expectations
All of our Social Media Influencers are asked to comply with the Federal Trade Commission (FTC) Guides Concerning the Use of Testimonials and Endorsements in Digital Advertising by disclosing the receipt of any payment or free product in exchange for your endorsements or testimonials, and are required to sign a Social Media Contractor Agreement Form.
Partner with Us
Partner with Vistana as a Social Media Influencer to share your authentic perspective about the unique vacation experiences at our Sheraton Vacation Club and Westin Vacation Club villa resorts.
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Partnering with social media influencers
overview
At Vistana™ Signature Experiences, we value the power of social media and its ability to build awareness and drive new engagement. We are open to working with social influencers to help us in speaking to new audiences as well as reinvigorating our loyal customers by sharing authentic, unique ideas and viewpoints centered around the experiences we offer at our resorts.
How we select our storytellers
Our aim is to share social stories based on a variety of content themes and brand attributes to which social influencers may in turn align their brand. When determining whether a social influencer presents a beneficial partnership opportunity, our Communications team considers three key focus areas: content, audience and variety, and quality of overall digital presence.
Rich Content
We're seeking content themes, writing styles, photos, and videos that align with our social messaging and online voice and personality.
Target Audience/Readership
An ideal Social Media Influencer has an audience and readership that aligns with our key target demographics, which can differ from resort to resort.
Multifaceted
An ideal Social Media Influencer will share their curated content, messaging and imagery across multiple online channels including Facebook, Twitter, Instagram, YouTube, Snapchat, blog sites, and more.
Expectations
All of our Social Media Influencers are asked to comply with the Federal Trade Commission (FTC) Guides Concerning the Use of Testimonials and Endorsements in Digital Advertising by disclosing the receipt of any payment or free product in exchange for your endorsements or testimonials, and are required to sign a Social Media Contractor Agreement Form.